The research has an objective to study the practice of tourism marketing strategies in the case of
North Shewa Zone of the Amhara regional state. Although tourism is one of the fast-growing
industries, in the context ...
The main purpose of this study was to assess the effect of sales promotion on brand image on the
case of Wogagen bank. It assesses Wogagen bank of sales promotion mix elements usage and
their effect on its brand image. ...
This study was carried out in Bank of Abyssinia in North Shoa Zone, Ethiopia, with the main
objective of exploring the effect of internal marketing on job satisfaction. The data was collected
through questionnaires. ...
This study aimed to investigate the motivational factors and their influence on tourists‟ recurring
intention in the selected destination in North Shoa Zone, AmharaReginal State, Ethiopia.
Through this study, tourists‟ ...
The purpose of this study is to investigate FACTOR AFFECTING THE CHOICE OF
VEGETABLES MARKETING CHANNALES: ACASE OF SHAWAROBIT TOWN. The study used
quantitative research method to answer the research questions. For ...
Logistics is a vital area of management within most firms, whether they are manufacturing or
service firms. Logistics is important because it creates value-value for customers and suppliers
of the firm, and value for ...
The understanding and practicing of supply chain management (supply chain management)
has become an essential prerequisite for staying competitive in the global race and for
enhancing profitably. A successful SCM ...
Reverse logistics is the process of planning, implementing and controlling the efficient and
effective flow of raw materials, in process inventory, finished goods and related information
from the point of consumption ...
Supply chain collaboration is a process of two or more independent firms working together in
supply chain to form long term relationship and working closely for common goals. The purpose
of this study was to explain ...
This research aims to assess factors affecting public procurement practice in the case of Debre Berhan
University. In this study the researcher tries to see the correlation between the independent variable
(procurement ...
The objective of the research study is to evaluate the supply chain performance of Habesha
Brewery S.C. The researcher has used SCOR model to measure the performance of the supply
chain of the case brewery. The study ...
The research objective was is to examine the impact of supply chain practice on customer
satisfaction in Ethiopia electric utility. The study was an explanatory mixed design. The target
populations for the study were ...
The purpose of this study is to assess the factors influencing inventory Management efficiency in
National Tobacco Enterprise Ethiopia Share Company at Robi farm Area. The various factor
influencing inventory management ...
Online marketing is the fastest growing and most exciting branch of marketing today. Internet based economic structures and information groups are the new business reality, as organizations
and individuals reveal in the ...
The aim of this thesis is to assess the effect of pharmaceutical supply chain integration on
Organizational performance at DBCSH. The process of integration has many touch points with
multiple functions within the ...
Coordination of different business activities among units becomes vital as organizations pay much
attention to their core activities. Thus, their fruitfulness constantly relies on their capacity to
coordinate their ...
Humanitarian Logistics is a very important cluster of activities during
emergencies due to natural or man-made disasters to prevent loss of lives and property.
This study was focused on investigating, analyzing, and ...
The research was based on Dashen Brewery s/c Debire Birehan plant is beverage manufacturing
company. The purpose of the study was to establish what driven Dashen to outsource and how
that decision affects the overall ...
In today's competitive environment firms have been trying to have a competitive tool to achieve
their organizational performance. Thus, they are trying to take strategies that enable them to
achieve their performance. ...
Debre Berhan Blanket Factory, one of the major producers of Blanket, Kuta, Polysters Bed
Cover, Mattress and Pillow, is among the oldest textile industry in Ethiopia which use imported
and locally produced inputs. The ...